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Returning to Mars to Check on Workforce Recruitment

Tuesday, May 03, 2016

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From Argus Leader. How many advertisements can you remember seeing more than one year ago?

I struggle to recall any but one video.

It included the words, “Why die on Mars when you can live in South Dakota?”

It was the inaugural marketing piece of a campaign aimed at communicating the state’s livability to potential workers.

The idea was to tie South Dakota to so-called trending topics online in an effort to capture the attention of a demographic that’s increasingly hard to reach.  Click Here to read more.

Category: Workforce Attraction

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Since 1977…

NCDS has raised over $1.7 Billion for more than 700 community and economic development organizations, with over 100 repeat clients.

National Community Development Services, Inc.
6300 Powers Ferry Road, Suite 600-165
Atlanta, GA  30339
Phone: (404) 231-0730