Lumina Launches Million Dollar Community College Challenge

Lumina Launches Million Dollar Community College Challenge Main Photo

9 Mar 2022


News

INDIANAPOLIS - Indianapolis-based Lumina Foundation has announced a national grant competition to help community colleges improve on brand building and marketing. The Million Dollar Community College Challenge aims to help colleges to connect with adult students who need a college degree or short-term credential. Lumina says it wants to hear from colleges that know it takes more than “throwing money at marketing activities” to attract students.

During a media conference call, Lumina Director for Community College Participation Shauna Davis explained the focus on branding.

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